Music is a big part of people’s lives, and they’re often unaware of its presence. Thus the impact of the sounds they perceive daily can affect their behavior and actions. Oftentimes, that happens on a subliminal level. For this reason, companies use sounds for various marketing purposes, from ads to soundproofing their commercial venues.
When it comes to audio marketing, it can benefit your business in several ways. Find more about them on this source. But sound isn’t only used for brand promotion through ads and jingles but also for enhancing commercial areas. Where you have direct contact with customers, a melody adapted to your space and its purpose can benefit your business significantly.
Sound delivery within commercial spaces should be discreet, without usurping work activities. So something you might want to consider for adding audio experience to your venue are in-ceiling speakers. They’re mounted on the ceiling, easily blend into any interior, and equally well distribute the sound throughout the space. So if you plan to soundproof your commercial venue with in-ceiling speakers, here’s what you should know.
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Where You Want In-Ceiling Speakers
Music boosts the atmosphere and makes people feel better. So by livening up your commercial venue with background sounds, you can create a pleasant atmosphere to make customers feel welcome. And by triggering their good mood, you’re more likely to encourage them to do some favorable actions.
Many types of commercial venues can benefit from a good sound system. For example, if you run a cafe or restaurant, you’d need music to create a pleasant and comfortable atmosphere. People come to these places to socialize and chill, most often with family or friends, so they should enjoy their time. In-ceiling speakers ensure good sound coverage while not overwhelming the guests.
Other commercial places that can benefit from in-ceiling speakers are retail stores, beauty or hair salons, workshops, and gyms. Regardless of the size of the space, a catchy beat that spreads around can put both employees and customers in the mood.
Know Your Audio Requirements
To choose the best commercial in ceiling speakers, you must know why you need them. There’s a difference in the specs of loudspeakers for occasional announcements and those that reproduce background music. That’ll help you determine the speakers’ power output, frequency response, and dispersion angle.
In-ceiling speakers usually come in sizes from 4 to 8 inches. The first ones can fit any space but have a weak range. You can use them for smaller stores and salons where one pair of speakers can get the job done.
The 8-inch size is a good choice to create a high-intensity sound experience for customers (for example, in gyms). Sound output in a 6″-box gets the best of both worlds, providing excellent coverage and being more discreet than 8″ speakers.
Evaluate Specifications
Important details when choosing in-ceiling speakers are frequency response and dispersion angle. The first feature refers to the limits of the tonal range that sound output devices support and are most often expressed in Hz or kHz (most often from 60Hz to 20kHz).
The second feature shows the coverage through the space. It tells you how to place the speakers to not interfere with each other while providing maximum output.
In-ceiling speakers for commercial use are passive, meaning they need an external control unit, namely an amplifier. It can be one or several amps, depending on the space size. Multiple amplifiers allow you to create zoned sound areas for every room, with a volume and bass adapted to its purpose.
Choose speaker models with higher sensitivity, as they convert power into acoustic energy (sound) better. They will be louder than models that use the same amount of energy and have lower sensitivity. Units with lower sensitivity usually use more power and wear and tear faster, as they heat up more than high-sensitivity units.
More details on speakers’ sensitivity find on the following page:
https://www.lifewire.com/speaker-sensitivity-3134850
Another feature that makes a difference is the sound pressure level (SPL). Simply, this parameter shows the volume that can be emit from the speakers and still be “clean.” Models with higher SPL are louder and more suitable for spaces like gyms and exercise studios. Lower SPL units reproduce more discrete background music, so they’re a good choice for bookstores and smaller retail stores.
Aesthetic Requirements
In-ceiling speakers come in different shapes and sizes and can easily fit into any facility. Their selection will depend on the purpose of your space, its size, and equipment, as well as aesthetic requirements. These loudspeakers are functional and helpful but not much of a sight if they dominate the ceiling.
Some in-ceiling sound output devices are low-profile and blend into the ceiling due to their tile shape. They are suitable for drop ceilings and drywalls because they’re easy to mount and can be even with the surface. On the other hand, some models hang from the top and resemble lamps. They can look beautiful and be fully functional in spaces with high ceilings.
Additional Sound System Parts
Passive in-ceiling speakers (see on this website how they differ from active speakers) are an important part of your commercial premise, but there’s an entire circuit behind that makes the sound system functional. You’ll need amplifiers to control each audio zone. Use them along with audio mixers to set loudness and sound type for every speaker, depending on whether they emit music or announcements.
A volume control also comes in handy, especially if you have multiple sound zones. For example, in a beauty salon, the massage area requires more discreet and quiet music. In the room where customers are waiting for appointment, the music can be more lively and a bit louder, to keep their mood and motivation high.
The specific audio requirements of your commercial venue will determine which type of in-ceiling speakers will benefit you most. Reach out to an audio professional or an experienced installer to help you with system installation to ensure high-quality sound throughout the space.